New insights on Native Advertising with researcher Simone Krouwer

We had the opportunity to meet Simone Krouwer at the Native Advertising Days in Berlin, the global conference for all players in Native Advertising,...

What’s the difference between earned, paid and owned media?

If you are in charge of managing a digital marketing strategy for your business, you are probably familiar with the concepts of earned, paid...

Types of Technologies and Sites Used In Online and Social Marketing for Consumer Research

There are lots of new technologies used in online marketing nowadays including smartphones, social media, and CRM systems. All these technologies and...

Tips on Optimizing Your Instagram Account to Boost Your SEO

The advent of social media has introduced more complexity into the SEO tactics because even though Google does not admit to factoring in social media...

Online Business And Marketing Trends That Will Dominate 2019

There is a continual debate whether online business is better and will take over offline shopping. Well, the current trends and...
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Check Out the Marketing for Online Business

If you are going to start a new business, then there are many problems that are waiting for you. In order to grow your...

Why Artificial Intelligence is an Influencer to Digital Marketing

AI has been a trending topic which has made its place in almost every field and now as we are in 2019...

Understanding the Role of Instagram Analytics in Promoting Your Brand

With over 1 billion monthly active accounts, 25 million business profiles, 2 million monthly advertisers and over 500 million daily active users on Instagram, it...

Tips To Consider For Choosing Content Writing Strategies

The spine of every website, journal, magazine, textbook, etc. is its content. Everything that the above-mentioned examples contain are the content of...
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When should you use sponsored articles? (Our guide for entrepreneurs)

Shall anyone who has never heard of sponsored articles speak now or hold their tongue forever. A common element of marketing, they...
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